Monday, February 18, 2008

"The Little Kingdom" by Michael Moritz

I just finished reading one of the earliest biographies of Apple and its founders. Former Fortune reporter Michael Moritz was granted access to Apple's inner circle leading up to the 1984 launch of the Macintosh by Steve Jobs. After having read a number of books that cover Apple's history if you're a fan or even interested in the background to Apple's launch this book offers a good perspective. More so than Apple Confidential 2.0 and various biographies on Steve Jobs (e.g., iCon)
The Little Kingdom puts into perspective the role of Apple in the early development of the personal computer industry.
As you work your way through this book, Moritz outlines an interesting portrayal of how the computer industry operated in its infancy. He offers up a more detailed description of Steve Wozniack's background and experiences and how they influenced the design of the Apple I and Apple II. Additionally, he offers perspective from Woz's peers as to his gradual withdrawl from the business in the early 80's. If you're an Apple fan I'd pickup a copy of The Little Kingdom for a quick read to gain some interesting insights into the background. Don't expect a tonne of exciting insights into the workings of Apple relative to other discussions.